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Research Improvements - Friday June 21, 2019

Visual attractiveness

The quality and attractiveness of online survey studies vary enormously.

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Research Improvements - Friday June 21, 2019

Preventing high dropout rates

Sometimes I stumble upon online questionnaires that are just truly dreadful to fill in, and lead to respondents dropping out.

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Research Improvements - Friday June 21, 2019

Making research fun!

Filling out questionnaires is something I really like to do. I get to see new methods and gain ideas in how to improve my own questionnaires, both on wording, technical issues and lay-out.

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Research Improvements - Friday June 14, 2019

Which of the sports below do you practice?

Take the next example for instance. It is quite a long list with options, but it isn’t even the longest list I have seen.

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Research Improvements - Friday May 31, 2019

Including visuals

Research is a profession that is constantly evolving. My passion for research starts with making a questionnaire that is fun and easy to fill out.

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Research Improvements - Friday May 24, 2019

Ranking 15 different characteristics

“Meten is weten” (measuring is knowing) as we say in Dutch. For two years now I have worked in market research and I think doing research is really important.

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Research Improvements - Friday May 17, 2019

Gathering feedback

Respondents are vital to the data collecting stage and keeping them happy and engaged leads to better and quicker response. Interaction with respondents who fill out questionnaires is therefore always important.

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news - Thursday May 16, 2019

easy2survey introduces Logo Test

DVJ Insights launched the first automated test for measuring the strength of a visual design or logo within the easy2survey platform.

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The need for agile research

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Research Improvements - Monday May 13, 2019

“Which kiwi brands did you buy in the past seven days?”

How to measure and analyse the wonderful and complicated world of human behaviour, is a question which fascinates me.

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